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Advanced Web Analytics Certification Training

In this Advanced Web Analytics certification training, you will master the critical elements of the web, social media, mobile, and content analytics to optimize your organization’s ability to make highly informed business decisions. You’ll become an expert at collecting and working with multi-channel data sources, perform quantitative and qualitative searches, and more with this Digital Web Analytics course. Enroll now to become a data wizard and give your company a competitive edge.

Beginner 0(0 Ratings) 0 Students Enrolled
Created By Murshid Ansari Last Updated Sat, 20-Apr-2019 English
What Will I Learn?
  • Digital Marketing Certified Associate
  • SMAC-Social Mobile Analytics and Cloud
  • Advanced Search Engine Optimization (SEO) Certification Program
  • Digital Analytics Foundations

Curriculum For This Course
0 Lessons 00:00:00 Hours
Requirements
  • Complete 85% of the course or attend one complete batch.
  • Complete seven mini projects and one simulation test with a minimum score of 60%.
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Description
Advanced Web Analytics is the science of analysis that focuses on various forms of Internet data. It involves the collection and analysis of data that lead to more informed business decisions and an optimization of an organization’s digital ecosystem and supporting business processes. Web analytics takes data from websites, mobile applications, social media, Internet of Things, or third party sources and combines them with back-office Customer Relationship Management (CRM) and sales systems to improve core business strategies, optimize workflow and maintain a competitive edge.
 
This Advanced Web Analytics course covers fundamental concepts of analytics and dives deep into web, social, content and mobile analytics, illustrating common analytical scenarios and how to use popular web analytics tools used by marketers across the major industry domains. The course approaches web analytics from both a strategic and practical perspective, showcasing detailed tips and techniques for using Google Web analytics and other platforms and tools. You’ll keep pace with the most important analytics trends and prepare for a career in web and digital analytics.
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